Split Testing Landing Pages With Redirects in WordPress
A rotating redirect is the simplest possible split test: two real pages, one entry link, an even split. Here is how to run one without hurting your SEO.
Send the right visitor to the right place: redirect types explained, geo and device targeting, link rotation, and keeping redirects cache-safe.
Powered by DevDome Redirect ManagerA rotating redirect is the simplest possible split test: two real pages, one entry link, an even split. Here is how to run one without hurting your SEO.
Most redirect problems come from a handful of repeated mistakes. Here is the checklist, ordered by how much damage each item prevents.
Every link you publish starts a slow clock. Here is what the research says about how fast links die, and how to find the dead ones on your own site.
A short link on your own domain is easier to say out loud, survives a destination change, and counts its own clicks. Here is the setup and the naming discipline.
Redirect checkers give you a list of hops and status codes. Here is how to read that list, and the four patterns in it that are quietly costing you.
A broken affiliate link does not announce itself. It just stops earning, and the reader who clicked it goes somewhere else to buy. Here is how to catch them.
One pattern rule can retire a thousand old URLs, or take your whole site with it. Here is how to write a regex redirect that does only what you meant it to do.
A QR code is only a picture of a URL. Put a short link you control inside it and you can change the destination later, count every scan, and see which printed placement worked.
One link, two destinations, decided by the visitor's device. Here is how to set that up in WordPress, which redirect type to use, and how to stay on the right side of Google.
The hard part of a migration is not the plugin, it is the list. Here is how to build a URL map, turn it into working rules, and prove nothing was left behind.
The slash at the end of a URL is not decoration. Everywhere except the root of your domain it makes a different address, and serving both is the thing that hurts.
Neither version of your domain ranks better. What hurts is serving both at once. Here is how to check which one you use and how to redirect the other properly.
A redirect loop means two rules keep handing the visitor back and forth. There are only a handful of likely culprits, and a simple order for ruling them out.
Editing htaccess is the fastest way to redirect and the easiest way to take your site offline. Here is the real trade-off, and when each approach is the right call.
Redirection is a good free plugin, so most people who look for a replacement have one specific complaint. Here is how to tell if switching will actually fix it.
Four redirect plugins, four different priorities. Here is what each one does well, where each one falls short, and the single feature that usually settles the choice.
Pick the wrong redirect type and you can lose rankings or freeze a temporary change in place. Here is the plain-English difference and when each one fits.
You change a redirect, but visitors still land on the old target. Caching is usually the culprit. Here is why it happens and how to keep redirects working.
Responsive design covers most cases, but sometimes a device genuinely needs its own destination. Here is when device targeting helps and how to do it without hurting SEO.
Geo-targeted redirects send each visitor to the page that fits their country. Here is how they work, the best uses, and how to avoid the common SEO mistakes.
One link, several destinations. Link rotation lets you split-test offers or share traffic without changing your content. Here is how it works and when to use it.